About the project
What made you go with this concept for FAIL?
I had one concept in mind that I thought was getting somewhere until it wasn’t. Then out of the blue, my Dad calls me and says “Hey, let me know when you have time to take a ride.” I knew immediately what he meant: the 1932 Ford Sedan Delivery he had been building for years was finally road-worthy.
When I think of my Dad’s street rod, I immediately think about how long he has been working on it. For years people have been asking me, “Is your Dad’s car done yet?” with a heavy sarcasm that he might never finish it.
But my Dad wasn’t just building a car. He was creating it, crafting it out of this dream image he’s had in his head. Setbacks, failures searching for the “right” parts are par for the course, but the time it has taken is what sticks in people’s minds. Sure, the process has been frustrating for him at times, but it’s also been fun to see him experiencing a creative journey. He’s like a kid working on that thing.
So I thought this is the perfect subject for FAIL—and I’ll tell the story from the car’s perspective. Honestly, it’s been the car that could probably say it was the most frustrated with thoughts of failure, not my Dad. It was interesting to imagine that the car has been sitting in his garage all this time, where it can “see” the road so closely, but just can’t get there.